Analytics
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Total calls
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All inbound + outbound
Appointments booked
—
— booking rate
Insurance leads
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Higher-value jobs
Avg call duration
—
Longer = more engaged
Call volume — last 30 days
Inbound and outbound
Inbound
Outbound
Outcome breakdown
All time
Weekly booking rate
% of calls that converted to appointments
Service types
What homeowners are calling about
Calls by hour
When homeowners call most
Calls by day of week
Busiest days for Wayne Roofers
Call duration distribution
Short = hangup · Long = engaged lead
Top ZIP codes
Leads by property location
Inbound calls
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Outbound calls
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Unique callers
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Distinct phone numbers
Not booked
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Qualified but no appt
Abandoned
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Hung up early
Out of area
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Outside service zone
Call log
All inbound and outbound calls
| Date & time | Direction | Phone | Outcome | Duration | Details |
|---|---|---|---|---|---|
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Leads
Customer info extracted automatically after every call
| Name | Phone | Address | Service | Insurance | Appointment | Received |
|---|---|---|---|---|---|---|
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Settings
Manage company info and service area
Company info
Updates display name and contact
The main city or metro your company operates in
Twilio number
The phone number Aria answers
Current number
+1 866 650 3938
To change this number contact Polithos Solutions. Changes require Twilio and ElevenLabs reconfiguration.
Service ZIP codes
ZIPs Aria validates during calls
| ZIP | City | |
|---|---|---|
Onboard new client
Creates a new roofer account with Aria agents configured automatically
Invite existing roofer client
Give a roofer login access to their dashboard. Enter their email and select which roofer account to link them to.
Company details
Basic info for the new roofer
Cal.com calendar
The roofer's booking calendar credentials
Found in the URL at app.cal.com/event-types/XXXXXX
Languages
Which Aria agents to create
Service ZIP codes
Paste one ZIP,City per line — e.g. 60056,Mount Prospect
Campaigns
Outbound callback campaigns — Aria calls your lead list and books appointments automatically
Outbound calling not yet active
Campaigns are ready to use. To activate outbound calling, configure your Twilio number for outbound in the Twilio console and connect it to ElevenLabs. Once set up, campaigns will dial automatically.
New campaign
Upload a list of phone numbers for Aria to call back
One per line: phone, name (optional), notes (optional) — separated by commas
How it works
What happens when a campaign runs
1
You upload a list
Paste phone numbers from missed calls, storm leads, or any source
2
Aria dials each number
Introduces herself as your company receptionist and qualifies the lead
3
Appointments booked live
If they answer and are interested, Aria books directly into your calendar
4
Results tracked here
Every call, outcome, and booking appears in your dashboard automatically
Your campaigns
Click a campaign to view contacts and launch
| Name | Status | Contacts | Called | Booked | Created | |
|---|---|---|---|---|---|---|